Maker was tasked with creating two fun commercials for Airtel.
From look dev, rigging and animation to final grade, we enjoyed handling all the aspects of this project.

CHEETAH & TORTOISE COMMERCIAL

BREAKDOWN
For this commercial the client wanted the cheetah to run at real world speed to showcase how fast their new Wi-Fi is.
Therefore, we created over a 2km stretch of savannah bush with all the rocks, trees & grass indigenous to the area.
Special rigs had to be made for the tortoise to ride the cheetah smoothly without it being jarring to the viewer.

AIRTEL OSTRICHES COMMERCIAL

BREAKDOWN
For this commercial Maker created feather simulations, flapping skin and a full volumetric cloud setup for the CG plane to fly through.

Read our in depth interview with Maxon on the making of these spots here:
https://www.maxon.net/en/article/visualizing-4g